Innovation is crucial to staying ahead in the tyre business and is part of the DNA at Vredestein. Our pioneering spirit has always powered us forward and today it motivates all our expert staff to continue making the very best tyres available.
Major strides have been made in the field of safety, handling and fuel economy over the decades, and tyres have played a crucial role in this development. As the interface between vehicle and road, tyres ensure the proper functioning of systems such as ABS and ESP. Each year, the professionals from Vredestein'''s R&D Centre study hundreds of thousands of test kilometres: they do not stop until the perfect tread, the best rubber compound and the optimal core structure are found. The result has been top marks in independent European tyre tests.
What does Giugiaro design add to Vredestein tyres? It symbolises our attention to detail and commitment to setting ourselves apart from the crowd. These are qualities that are reflected both in the technology of the tyres and in their design. Giugiaro's unique signature underscores our distinctive character. And the Italian design always takes shape in close cooperation with engineers from the Vredestein R&D Centre: form follows function.
We have cooperated with a number of Premium Styling partners over the years. At international car shows we sometimes have joint exhibition stands, where a leading role is given to Vredestein's Ultra High Performance tyres fitted on cars by premium stylers such as Lumma Design, Hamann and Mansory. Vredestein supplies unique tyre sizes, giving these stylers-and carmakers-more freedom to design new concepts.